IPC Inspire is one of the
three divisions from IPC Media.
A quote from the IPC Media website:
‘With more than 60 iconic
media brands, IPC creates content for multiple platforms, across print, online,
mobile, tablets and events. As the UK's leading consumer magazine
publisher we engage with 26m UK adults - almost two thirds of UK women and 42%
of UK men. Our award winning portfolio of websites reaches over 25 million
users globally every month.’
The three publishing divisions of IPC Media are:
IPC Connect, IPC Inspire and IPC Southbank.
IPC Inspire, has a wealth of leisure brands including Country Life, Horse & Hound, Rugby World and Decanter, as well as lifestyle
brands includingNuts, Mousebreaker and NME. IPC Inspire targets the market for men so this will not be a good publisher for my
magazine as my target audience is women, and there will not be a high percentage of men that will read the magazine.
However, IPC Connect may be better as
it targets the mass market’s women. Though IPC Southbank also targets
women, I wouldn’t publish my magazine with IPC Southbank as it targets
upmarket women whereas my magazine is targeted towards teenage girls.
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